The Dinner Club x Leadership Networking Series Edition

It was great to host another Dinner Club in London last week to explore the value of Influencer Marketing amongst changing online shopping behaviour.

It was a thoroughly enjoyable evening with honest and valuable input from the attendees. The intimate group explored key topics and issues with a refreshingly frank approach.

A huge thank you to our partners Socially Powerful who gave their unbiased opinion on the challenges and opportunities each brand was facing! It was great to see collaboration and support within the industry!

We explored topics including;

• Social search: Why is social the new search?

• Do you think social commerce adoption will accelerate for your target consumers?

• How can you retain control of the customer experience? The evolving role of influencer marketing and social content for ecommerce and search.

Majid Bahi (CEO) and Lloyd Williams (Head of Strategy) brought their wealth of experience working with brands including Amazon, L’Oréal, AB In-Bev, P&G and TikTok.