London Meet & Greet Breakfast Session - 27th February
On Thursday, 27th February, reignite the growth of your network, continue your professional development and join a collective of marketing and brand leaders from consumer brands to discover how to unlock cultural resonance to add value to your bottom line, and build brand equity. (From 08:30-11:00am and limited to 10 attendees)
This masterclass explores building authentic audience advocacy in consumer brand marketing to drive commercial success. It will provide insights and tactics to help your brand become part of the cultural fabric of today, and a potential future.
During the course of the morning, collectively we will discuss;
What is cultural resonance and why is it important?
How to unlock cultural resonance: 1664 Blanc Case Study
Why prioritise responsible marketing?
Our chosen partner to help shape the conversation, pull out insights from the group and highlight shared learnings will be Full Fat. This creative culture agency has decades of experience building brands across UK and European markets.
Previous event attendees include Nike, VanMoof, Breitling, Uber, Beyond Meat, TomTom, Unilever, Bugaboo, Dyson, Danone, Mollie, Booking.com and Adyen, among others.
Agenda:
8:30 - 9:00: Begin the morning with a warm welcome and enjoy a selection of breakfast snacks
9:00 - 9:30: Engage in introductions, creating an opportunity for everyone to connect within the group
9:30 - 11:00: Dive into a peer-to-peer exchange, fostering meaningful discussions within the session's theme
Attendance at this event is complimentary (this includes breakfast snacks and drinks throughout).
Please contact alice.bradburn@theintroduction.co.uk with any questions.