Leaders in Marketing Networking House Party - 11th June

IAS Connect - Networking experience for marketing professionals

An invite-only networking event to learn how to protect your brand image and drive business outcomes by navigating online misinformation, avoiding made-for-advertising sites, and adapting to the era of generative AI.

On the 11th of June, join a collective of over 40 marketing leaders to discuss how in the era of generative AI, different online environments impact consumer perceptions and how marketing strategy should be adjusted to drive more relevant online experiences at scale.

This complimentary event will take place at The Hoxton, Amsterdam.

Our chosen partner to host the evening, drive the conversation, and share learnings will be Integral Ad Science, a leading global media measurement and optimisation platform. 

During the event, you will hear from industry leaders and join breakout sessions for deeper dives into key topics around how to;

  • Eliminate Made-for-advertising sites to minimise wasted media impressions as well as reduce the carbon impact of your media buy 

  • Navigate online misinformation and avoid deep-fakes to safeguard your brand's reputation and build consumer trust 

  • Drive campaign impact and expand your business in the era of generative AI

During the evening we will discuss how to ensure that your advertisements show up in the right place at the right time with the right message. Join the IAS team of experts for an informal evening and learn to build a proactive brand safety and suitability strategy that amplifies your brand values, protects your image, and drives engagement with customers. 

Details:

  • Date: Tuesday 11th June

  • Time: 18:00 - 22:00 PM

  • Location: The Hoxton, Herengracht 255, 1016 BJ Amsterdam, Netherlands

Attendance at this event is complimentary (inclusive of food & drinks throughout the event).

 
 
EventsRachel CantyEvents, Networking