The Dinner Club x CMO Edition: Marketing & Media Leaders

We gathered a group of leaders within Marketing and Media for another instalment in our Leadership Networking Series to discuss the ever-evolving media landscape, and how brands can navigate it while protecting their reputation.

Thank you to Emma Jowett and Sabah Rhodes from Integral Ad Science for collaborating with us on this enlightening event (and for the amazing gifts for everyone!) and for the attendees for sharing their insights - adidas, Albert Heijn, Brown-Forman, Coty, Hunter Douglas, Inc., Nike, Synechron, Vattenfall, Volvo Cars.

The conversations centred around brand safety strategies, challenges of managing brand reputation online, and how to avoid common brand safety risks while aligning to industry standards. But it wasn't just about mitigating risks. We also learnt about the importance of responsible media investment, including how brands can reduce wasted ad spend and ensure that their ad placement is in line with their company's DE&I initiatives.

The stunning Pillows Grand Boutique Hotel Maurits in the Park provided the perfect backdrop for our thought-provoking conversations!